How an Englishman funded a 2G Flicx Pitch to help grow the game in Uruguay

What motivated a man from Cheltenham to fund-raise for a cricket pitch to be sent 6812 miles across to Montevideo in Uruguay? Our business development manager Ashley Appleby finds out in the ninth episode of #AshAsh …

Rob’s wife was born in Montevideo, they have four sons and their best chance of playing international cricket was to represent Uruguay. In the past few months Rob has embarked on a unique fundraising project to raise funds for a 2G Flicx Pitch to be sent out to South America so that hard-ball cricket can be played with the aim of improving the standard of training and matches. In due course it could enable teams to tour Uruguay.

Cricket in Uruguay actually has a long and interesting history with Victoria Cricket Club established in 1842 by British ex pats. In 1868 the first game between Argentina and Uruguay took place whilst a touring side from the MCC visited in 1926 when the team included future English prime minister Alec Douglas-Home! A recent revival has taken place with John Biscomb setting up the Uruguay Cricket Association (UCA) in 2007 with president Hidhu setting up the UPL playing tape-ball cricket on La Rambla with the majority of players now having a South – East Asian origin. These players are taking the game forward and are committing huge amounts of time to establishing the game. Esteban McDermott the ceo of Cricket Argentina has also been a great help in enabling the Uruguayan players to develop.

Project 27 has so far gained 24 of 27 donors who have each pledged £100 towards the pitch (with help from a voucher too from Flicx UK) and the aim is for the pitch to be sent out to Uruguay in time for the 150th anniversary game between neighbours Argentina in December 2018.

” We did some initial research and tried to find what we thought was the best solution and the due diligence showed that the 2G Flicx Pitch was the best option and we are grateful for the support we have had with the project” said Rob

Clubs or charities looking to raise funds for facilities might like to look at Rob’s model, whilst crowdfunding websites could also be used if more time is available. If anyone is interested in supporting Cricket Uruguay and helping them complete their fundraising efforts, do contact Rob Sharp at

You can also follow Cricket Uruguay via Twitter 

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Underground Cricket on a Flicx Pitch – The Threlkeld CC fundraising story…

In the past few weeks in the midst of an Ashes defeat down under, many of the worlds sporting press have also picked up on the heart warming story of Threlkeld Cricket Club.  Threlkeld Cricket Club is a small village club in Cumbria which has a 1st X1, a midweek side, an U11 and an U13 side.Cricket has been played at Threlkeld for nearly 100 years and until 10 years ago the facilities consisted of a tin shed. After many years of hard work and tireless fundraising, enough money was raised to build a new club house which was runner up in Wisden’s prettiest ground competition.

TCC before

TCC before

In June 2012 after a period of heavy rain a raised culvert filled with gravel and overflowed. Tonnes of gravel, rubble and toxic silt were deposited on large parts of the ground, especially the square. The water course drained old lead mine workings upstream and as a result the silt was laced with lead, arsenic and cadmium. Estimates from the England & Wales Cricket Board suggest this will cost upward of £50,000 to sort out. The club has very limited financial resources and without help Cricket may never be played at Threlkeld again.

TCC after

TCC after

Threlkeld CC and the local community however have responded to the fundraising challenge with great enthusiasm and innovation. The team packed up their whites and went on a search for the most inspiring and extreme wickets the glorious Lake District has to offer. They looked VERY high and VERY low in order to find somewhere to play their unique brand of cricket whilst local photographer Stuart Holmes willingly volunteered to record the antics.

The result is an amazing A3 calendar featuring 12 unique and individual cricketing photos like none you’ve ever seen before, it’s yours for £9.99 (+£2.00 P&P) from the website The Flicx Pitch features in a few of these photos with its unique ability to transform any hard surface into a cricket wicket…

Following on from this the team went to new levels when they organised the world’s first underground cricket match which recently took place in a slate mine under a mountain in Cumbria. Again a Flicx Pitch was used and again the media picked up on the unusual story – see below…

Watch game footage and see interviews here:

This isn’t the first time that the Flicx Pitch has taken cricket to places where it has never been played before following games on Everest, The London Eye and Robben Island to name but three. From all the team at Flicx, we wish Threlkeld Cricket Club all the best with their fundraising… The calendar certainly makes a great sporting Christmas present!

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